This desire for increased innovation has led many organizations to design spaces that foster more creative thinking; and there are more that a few consultants telling them how to do it. We now see all sorts of organizations taking clues from innovative companies (like Google) and renovating spaces to create factories of innovation. Think pods, hammocks, slides, artificial turf, vibrant colors, writable wall surfaces, etc., etc., etc. can now been seen in the trendiest of organizations – all for the sake of innovation. But these tools alone do not create an environment for a more creative brain trust.