Point One Architects has announced the launch of a new consulting service that has been developed to align an organizations strategy with their space. Design DNA
has been built around the concept of design thinking, a user-centered approach to solving design challenges. The goal; discover the unique qualities of an organization and provide an actionable design strategy for making the space that they occupy a strategic partner in reaching goals. Space now works on behalf of the organization utilizing a branded environment to reinforce it’s desired culture, values, and beliefs.
Many organizations treat their space as a liability, sunk dollars spent on rent, maintenance fees, and utility costs. Point One Architects believes that space, our built environments, should been seen as an asset working on behalf of the organization to promote a positive culture, increase employee engagement, foster innovation, and attract and retain valuable team members. The ultra-competitive business environment requires that organizations think and act differently. Design DNA becomes the first step in driving change.